{"unit_type": "constituency", "unit": "Reading West and Mid Berkshire", "slug": "reading-west-and-mid-berkshire", "latest_week": "2026-09-07", "latest": {"week": "2026-09-07", "incorporated": 13, "expected_trade": 5.7, "expected_trade_own": 5.7, "verified_sites": 2, "food_premises": 0, "no_site": 9, "checked": 13, "at_agent": 0, "property": 2, "operating_own": 11, "agent_share": 0.0, "property_share": 0.154, "last_year_active": null, "last_year_on_register": null, "incomplete": false}, "baseline_52w_active": null, "series": [{"week": "2026-06-01", "incorporated": 12, "expected_trade": 4.9, "expected_trade_own": 4.9, "verified_sites": 0, "food_premises": 0, "no_site": 0, "checked": 0, "at_agent": 0, "property": 2, "operating_own": 10, "agent_share": 0.0, "property_share": 0.167, "last_year_active": null, "last_year_on_register": null, "incomplete": false}, {"week": "2026-06-08", "incorporated": 4, "expected_trade": 1.8, "expected_trade_own": 1.8, "verified_sites": 0, "food_premises": 0, 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4.5, "expected_trade_own": 4.5, "verified_sites": 0, "food_premises": 0, "no_site": 8, "checked": 11, "at_agent": 0, "property": 1, "operating_own": 10, "agent_share": 0.0, "property_share": 0.091, "last_year_active": null, "last_year_on_register": null, "incomplete": false}, {"week": "2026-09-07", "incorporated": 13, "expected_trade": 5.7, "expected_trade_own": 5.7, "verified_sites": 2, "food_premises": 0, "no_site": 9, "checked": 13, "at_agent": 0, "property": 2, "operating_own": 11, "agent_share": 0.0, "property_share": 0.154, "last_year_active": null, "last_year_on_register": null, "incomplete": false}], "recent": {"weeks": 8, "incorporated": 114, "verified_sites": 2, "food_premises": 0, "no_site": 17, "checked": 24}, "pcon_code": "E14001439", "region": "South East", "nation": "England", "councils": [{"name": "West Berkshire", "share": 0.671}, {"name": "Reading", "share": 0.329}], "sectors": [{"sector": "Professional services", "n": 3, "share": 0.231, "prev_share": 0.149}, {"sector": "Retail & wholesale", "n": 2, "share": 0.154, "prev_share": 0.155}, {"sector": "Construction", "n": 2, "share": 0.154, "prev_share": 0.107}, {"sector": "Arts & leisure", "n": 1, "share": 0.077, "prev_share": 0.018}, {"sector": "Hospitality & food", "n": 1, "share": 0.077, "prev_share": 0.083}, {"sector": "Manufacturing", "n": 1, "share": 0.077, "prev_share": 0.03}, {"sector": "IT & media", "n": 1, "share": 0.077, "prev_share": 0.125}, {"sector": "Property", "n": 1, "share": 0.077, "prev_share": 0.083}], "rising": [], "sectors_4w": [{"sector": "Retail & wholesale", "n": 8, "share": 0.163}, {"sector": "Professional services", "n": 7, "share": 0.143}, {"sector": "IT & media", "n": 6, "share": 0.122}, {"sector": "Construction", "n": 6, "share": 0.122}, {"sector": "Hospitality & food", "n": 5, "share": 0.102}, {"sector": "Business support", "n": 3, "share": 0.061}, {"sector": "Transport & logistics", "n": 3, "share": 0.061}, {"sector": "Property", "n": 3, "share": 0.061}], "bands": {"A": 1, "B": 5, "C": 4, "D": 2, "E": 1, "operating": 11, "scored": 13}, "companies": [], "examples": [{"name": "CALCOT LIVING LTD", "says": "Guaranteed rent landlord service offering long-term company lease agreements and serviced accommodation management", "sector": "Hospitality & food"}, {"name": "AJ WAITE BUILDERS LIMITED", "says": "Building services including house builds, extensions, and brickwork", "sector": "Construction"}], "survival": {"n": 1145, "survived": 57.9, "traded": 42.2, "n_all": 1145, "agent_share": 0.0, "name": "Reading West and Mid Berkshire", "code": "E14001439", "nation": "England", "rank": 219, "of": 649, "region_figures": {"n": 148357, "survived": 56.7, "traded": 39.4, "n_all": 151258, "agent_share": 1.9}, "uk_figures": {"n": 1178421, "survived": 51.4, "traded": 35.1, "n_all": 1390138, "agent_share": 15.2}, "formed": ["2022-01", "2023-09"]}, "mp": {"name": "Olivia Bailey", "party": "Labour", "member_id": 5337}, "fee_rise": {"code": "E14001439", "name": "Reading West and Mid Berkshire", "pre_formed": 234.0, "post_formed": 240.0, "pre_per_month": 58.5, "post_per_month": 60.0, "change_pct": 2.6, "pre_dead18_pct": 25.2, "post_dead18_pct": 23.3, "pre_traded_pct": 41.0, "post_traded_pct": 49.6, "pre_formed_all_addresses": 234.0, "post_formed_all_addresses": 240.0, "enough": false}, "four_weeks": {"n": 49, "agent": 0, "own": 49, "trade": 20, "agent_share": 0.0, "start": "2026-08-17", "end": "2026-09-13", "weeks": 4}}