{"unit_type": "region", "unit": "North East", "slug": "north-east", "latest_week": "2026-09-07", "latest": {"week": "2026-09-07", "incorporated": 414, "expected_trade": 148.2, "verified_sites": 15, "food_premises": 12, "no_site": 312, "checked": 414, "at_agent": 0, "property": 53, "operating_own": 361, "agent_share": 0.0, "property_share": 0.128, "last_year_active": 381, "incomplete": false}, "baseline_52w_active": 366.0, "series": [{"week": "2026-06-01", "incorporated": 339, "expected_trade": 126.3, "verified_sites": 0, "food_premises": 0, "no_site": 0, "checked": 0, "at_agent": 0, "property": 50, "operating_own": 288, "agent_share": 0.0, "property_share": 0.147, "last_year_active": 394, "incomplete": false}, {"week": "2026-06-08", "incorporated": 242, "expected_trade": 93.0, "verified_sites": 0, "food_premises": 0, "no_site": 0, "checked": 0, "at_agent": 0, "property": 38, "operating_own": 204, "agent_share": 0.0, "property_share": 0.157, "last_year_active": 358, "incomplete": true}, {"week": "2026-06-15", "incorporated": 463, "expected_trade": 170.3, "verified_sites": 0, "food_premises": 0, "no_site": 0, "checked": 0, "at_agent": 0, "property": 63, "operating_own": 400, "agent_share": 0.0, "property_share": 0.136, "last_year_active": 327, "incomplete": false}, {"week": "2026-06-22", "incorporated": 326, "expected_trade": 119.7, "verified_sites": 0, "food_premises": 0, "no_site": 0, "checked": 0, "at_agent": 0, "property": 44, "operating_own": 282, "agent_share": 0.0, "property_share": 0.135, "last_year_active": 348, "incomplete": false}, {"week": "2026-06-29", "incorporated": 461, "expected_trade": 167.6, "verified_sites": 0, "food_premises": 0, "no_site": 0, "checked": 0, "at_agent": 0, "property": 52, "operating_own": 408, "agent_share": 0.0, "property_share": 0.113, "last_year_active": 341, "incomplete": false}, {"week": "2026-07-06", "incorporated": 332, "expected_trade": 121.1, "verified_sites": 0, "food_premises": 0, "no_site": 0, "checked": 0, "at_agent": 0, "property": 37, "operating_own": 295, "agent_share": 0.0, "property_share": 0.111, "last_year_active": 345, "incomplete": false}, {"week": "2026-07-13", "incorporated": 316, "expected_trade": 115.6, "verified_sites": 0, "food_premises": 0, "no_site": 0, "checked": 0, "at_agent": 0, "property": 39, "operating_own": 277, "agent_share": 0.0, "property_share": 0.123, "last_year_active": 371, "incomplete": false}, {"week": "2026-07-20", "incorporated": 383, "expected_trade": 138.4, "verified_sites": 0, "food_premises": 0, "no_site": 0, "checked": 0, "at_agent": 0, "property": 46, "operating_own": 336, "agent_share": 0.0, "property_share": 0.12, "last_year_active": 362, "incomplete": false}, {"week": "2026-07-27", "incorporated": 357, "expected_trade": 129.5, "verified_sites": 0, "food_premises": 0, "no_site": 0, "checked": 0, "at_agent": 0, "property": 39, "operating_own": 318, "agent_share": 0.0, "property_share": 0.109, "last_year_active": 418, "incomplete": false}, {"week": "2026-08-03", "incorporated": 347, "expected_trade": 122.2, "verified_sites": 0, "food_premises": 0, "no_site": 0, "checked": 0, "at_agent": 0, "property": 28, "operating_own": 317, "agent_share": 0.0, "property_share": 0.081, "last_year_active": 413, "incomplete": false}, {"week": "2026-08-10", "incorporated": 355, "expected_trade": 129.5, "verified_sites": 0, "food_premises": 0, "no_site": 0, "checked": 0, "at_agent": 0, "property": 43, "operating_own": 312, "agent_share": 0.0, "property_share": 0.121, "last_year_active": 361, "incomplete": false}, {"week": "2026-08-17", "incorporated": 328, "expected_trade": 115.8, "verified_sites": 0, "food_premises": 0, "no_site": 0, "checked": 0, "at_agent": 0, "property": 35, "operating_own": 292, "agent_share": 0.0, "property_share": 0.107, "last_year_active": 368, "incomplete": false}, {"week": "2026-08-24", "incorporated": 365, "expected_trade": 133.2, "verified_sites": 0, "food_premises": 0, "no_site": 0, "checked": 0, "at_agent": 0, "property": 52, "operating_own": 313, "agent_share": 0.0, "property_share": 0.142, "last_year_active": 313, "incomplete": false}, {"week": "2026-08-31", "incorporated": 361, "expected_trade": 130.1, "verified_sites": 24, "food_premises": 14, "no_site": 270, "checked": 352, "at_agent": 0, "property": 44, "operating_own": 317, "agent_share": 0.0, "property_share": 0.122, "last_year_active": 447, "incomplete": false}, {"week": "2026-09-07", "incorporated": 414, "expected_trade": 148.2, "verified_sites": 15, "food_premises": 12, "no_site": 312, "checked": 414, "at_agent": 0, "property": 53, "operating_own": 361, "agent_share": 0.0, "property_share": 0.128, "last_year_active": 381, "incomplete": false}], "recent": {"weeks": 8, "incorporated": 2910, "verified_sites": 39, "food_premises": 26, "no_site": 582, "checked": 766}, "sectors": [{"sector": "Retail & wholesale", "n": 80, "share": 0.193, "prev_share": 0.186}, {"sector": "Hospitality & food", "n": 50, "share": 0.121, "prev_share": 0.106}, {"sector": "Property", "n": 46, "share": 0.111, "prev_share": 0.091}, {"sector": "Professional services", "n": 44, "share": 0.106, "prev_share": 0.107}, {"sector": "Construction", "n": 39, "share": 0.094, "prev_share": 0.126}, {"sector": "Business support", "n": 34, "share": 0.082, "prev_share": 0.053}, {"sector": "Transport & logistics", "n": 26, "share": 0.063, "prev_share": 0.037}, {"sector": "IT & media", "n": 18, "share": 0.043, "prev_share": 0.082}], "rising": ["Transport & logistics", "Business support", "Education"], "bands": {"A": 61, "B": 100, "C": 105, "D": 122, "E": 26, "operating": 345, "scored": 414}, "companies": [], "examples": [{"name": "ABSOLUTE SAFETY SOLUTIONS LTD", "says": "Safety consulting and training services", "sector": "Professional services"}, {"name": "PETALS PRESERVED LTD", "says": "Wedding bouquet and funeral flower preservation service using resin encapsulation technique", "sector": "Retail & wholesale"}, {"name": "CLARKS JOINERY AND BUILDING LIMITED", "says": "Home renovation services including joinery, plumbing, electrical and tiling work", "sector": "Construction"}]}